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Using Behavioural Science: The Fundamental Attribution Error

May 25, 2021

Using Behavioural Science: The Fundamental Attribution Error

Learn about a behavioural science bias and how to use it to your advantage.

How to Create the Perfect Soundtrack for your Business

February 28, 2019

How to Create the Perfect Soundtrack for your Business

Creating a great soundtrack for a shop, restaurant, bar or cafe may seem like a simple task, but there are numerous factors that should be carefully considered.

The Dos and Don'ts of Background Music in Retail

January 4, 2018

The Dos and Don'ts of Background Music in Retail

We've put together a guide of the basic Dos and Don’ts to consider when implementing music in a business.

The Best Background Music for Hair and Beauty Salons

September 21, 2016

The Best Background Music for Hair and Beauty Salons

Music is an important part of any customer experience, especially when you’re investing in yourself.